PR & Communications Coordinator

Siegfriedstraße 8
negotiable Expired 2 years ago
This job has expired.


Kaia is a mission-focused health technology company.
Our story began in 2016, when our founders Konstantin Mehl and Manuel Thurner, set out on a mission to bring affordable and accessible relief to millions of people with chronic conditions.  No strangers to chronic pain themselves, they decided to innovate ways to remove the obstacles many people experience in getting the leading-edge care they need in order to live their best lives.
How do Kaia apps work? Kaia uses a dynamic AI-powered algorithm. Our programs are based on multimodal rehabilitation, a holistic approach to managing chronic conditions. Our users have easy access via smartphone and tablet to our programs for back/hip/knee pain and COPD using this evidence-based approach.
Five years into our story, we are a leader in digital therapeutics, with 500,000+ users worldwide. Having raised $125 million from investors such as Optum Ventures, idInvest, and Balderton Capital. We are poised to create a global footprint in digital self-care; Kaia is patient empowerment made easy.
The regulatory landscape is quickly adapting to the digital ecosystem. Therefore, our mission and strategy bring new opportunities for exceptional talent to join our journey. With over 150 “Kaianeers” spread across the globe, we need now, more than ever, specialized talent to help take our mission further.
We are looking for a passionate PR & Communications Coordinator who will be a part of our growing marketing organization to help grow demand for our products. You will report to the VP Marketing.  The role can be based in Munich or Berlin and can be partially remote.
In this role, you will have a direct impact on helping people lead healthier lives with solutions by Kaia Health. You will join our marketing team to support the execution of PR strategies and be the main liaison with our PR agency, driving brand awareness and trust within our consumer and healthcare provider audiences for our apps for back pain and COPD.

What you’ll be doing

    • Coordinating our media affairs for the German market and connecting internal teams with journalists and publications.
    • Creating PR content and concepts to develop thought leadership, and scheduling, research, and prepare interviews and publications
    • Maintaining contacts between Kaia and the media, agencies, government authorities, industry organizations, commercial partners, etc. regarding PR-relevant initiatives to promote our COPD and back pain solutions in the media.
    • To reach broader audiences, supporting our spokespeople in their responsibilities as well as our organization with internal and external events
    • You would work along with other members of the growing marketing team, like our copywriter and growth marketing manager on daily business tasks, members of the medical affairs and business development teams, and our agencies.

You will thrive in this role if you have:

    • Done it before: Show us that you have executed PR initiatives in the healthcare industry for both patients and providers
    • Excellent understanding of the complexities of the German healthcare system from a patient/payer/provider perspective
    • Knowledge of the German media landscape
    • A passion for digital healthcare, and the ability to research and outline complex information in the field
    • Attention to detail to be able to ensure consistency with brand, product, and regulatory requirements
    • A hands-on mentality, be open to learning new things in different fields
    • high EQ and excellent communication skills in English and native-level German
    • You are a highly motivated person and are passionate about user experience, healthcare, and technology.

Ideally you also have:

    • 2+ years of experience in PR or communications in a healthcare-related industry
    • Strong interest in healthcare, ideally experience in working in a healthcare setting and familiar with German “Heilmittelwerbegesetz” and DVG
    • The ability to research medical concepts, terminology, and trends
    • You take a data-driven approach to derive insights and adjust strategy accordingly
    • A strong collaborative personality – this role will require you to partner with multiple teams and organizations

You will enjoy our company culture if you:

    • Are user-centric and view technology as a tool to improve a user’s life
    • Have a bias for action; the world is a complex and unpredictable place so starting, releasing, and getting feedback iteratively is the only possible path to success
    • Strive to be articulate and humble, make the complex, simple, present ideas openly, accepting that being wrong is part of the process
    • Are not afraid of tackling problems that others deem impossible
    • Thrive in an entrepreneurial team, adapt easily to change, and enjoy a fast-paced environment
Some of the benefits of being a Kaianeer:
You can directly influence the future of digital health in a team of industry experts and digital shapers.
You will work alongside serial entrepreneurs (previously founded and scaled another startup, Foodora).
You’ll enjoy accessible leaders, a hybrid (home/office) or remote work environment, and flexible vacation and working times.
We support your professional development and have a budget and PTO set aside for you just for that!
Happy hours, team events, and knowledge-sharing sessions.
Join us if you’re looking for an entrepreneurial adventure and an exciting place to grow personally and professionally.


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